API Integration: The Brand’s Channel Partner Marketplace

A Global Fortune 500 beverage brand created a marketplace app for their network of independent channel partners to make their marketing materials more accessible and user-friendly. Through API integration, the brand could leverage Tiger Pistol’s collaborative platform in their marketplace app, enabling partners to select brand-controlled campaigns and publish on their own location’s social pages.

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Instant On: Promote Products by Capitalizing on Consumer Trends

An Australian bathroom appliance brand that makes an eco-friendly alternative to the tradition toilet, sought to capitalize on the COVID consumer trend of panic buying to promote their product. To activate local audiences, the brand engaged Tiger Pistol’s collaborative advertising approach to create local social ads that leveraged the platform’s dynamic fields to offer consumers the flexibility to schedule socially distanced showroom appointments or to fill out an online form to speak with a sales representative virtually.

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Combined Offering – Short Flight, High Impact Campaigns

A Global Fortune 500 beverage brand sought to drive product through a Canadian BBQ chain with a special promotion using local social campaigns to target unique audiences. By partnering with Tiger Pistol, the beverage brand could leverage their identifiable brand creative with hyper-local copy and targeting parameters.

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New Product Launch: Drive Traffic to Partner Stores

To promote a new line of gin at a popular Australian beverage chain, a global beverage company engaged Tiger Pistol to target custom audiences of high value, nurtured prospects. With Tiger Pistol’s collaborative advertising platform, the client could build geo-targeted ads that they could distribute to individual store locations so they could publish the ads from their location’s Facebook page.

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Local Retailer Collaboration: Launching New Products Together

In an effort to promote a new line of beer at a popular Australian beverage chain, a global beer brand engaged Tiger Pistol to build and launch reach campaigns to drive awareness and sales at scale. Using Tiger Pistol’s platform, the distributor could create social ads with hyper-local copy and send them to individual retailers to publish on their own location’s Facebook business page. This strategy allowed the client to convert more likely consumers at scale.

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Instant On: Tracking Store Visits

JOANN Stores, the nation’s largest specialty retailer of fabrics and crafts, needed a method to amplify its corporate “Make to Give – Masks for All Americans” initiative, which encouraged crafters to make and donate masks to essential workers and schools. With state and local lockdown orders still in flux, JOANN needed agile and flexible advertising to provide consumers with accurate, up to date information specific to individual store locations – localizing the company’s social advertising to inspire a sense of community and drive participation in the initiative.

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