Collaborative advertising™ presents a unique opportunity for marketers to generate exponential eWOM (electronic word of mouth) through indirect advertising. Unlike traditional marketing, which can be hard to measure, collaborative social advertising allows for end-to-end control and visibility into downstream conversations. However, social as a communicative

Acknowledging the Facts  Historically, the options available for brands to drive in-store sales and retailer loyalty have been limited to in-store promotional materials, discounted supply or offer support for retailers (ex. Consumer products brand provides free stock of iced coffee drinks, so the channel partner can sell it as a BOGO), and national brandin

Honored As One of America’s Fastest Growing Companies with Three-Year Revenue Growth of 94% Inc. Magazine recently revealed that Tiger Pistol, the only collaborative social advertising platform that delivers local activation at global scale, is ranked No. 3614 on its Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private compan

No more are the risks of social media more pronounced than for through-channel marketers. But safety means different things for different industries. No matter the vertical, there are three things that marketers can use to ensure brand safety:  Disclosure: Rules that require disclosure of license numbers, certifications, or financial/offer terms in all adv

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Tiger Pistol is a collaborative advertising platform that enables our clients to deploy optimized and scalable campaigns within minutes. By simplifying high-performance collaborative advertising for our clients and their partners, we help you achieve your most ambitious goals in customer acquisition and sales growth.