Social Advertising Best Practices
Explore this definitive catalog of Meta advertising best practices and scaled social advertising best practices.
National-to-Local Facebook & Instagram Advertising Best Practices
Local collaborative social ads enable brands to extend the reach of their national messages by way of their local partners. View our catalog of articles focused on best practices for scaled social advertising.
BYOD: Bring Your Own Data to Supercharge Your Social Advertising
If you’re like most marketers, the data you store is spread across a variety of platforms and spreadsheets. Your social ads could benefit significantly from
Intelligent Insights: Understanding Your (and Your Partners’) Social Advertising Achievements
Social advertising success isn’t a matter of luck. Marketing intelligence – human expertise plus robust data and clarifying analytics – are powerful allies that ensure
Performance Testing And Optimization: Continuously Improving Your Ads
Making it easy to manage and execute a distributed social strategy is one thing, but designing tools that will make your collaborative campaigns outperform the
The Meta Pixel | Uses & Best Practices
According to Meta, “The Meta Pixel is an analytics tool that allows you to measure the effectiveness of your advertising by understanding the actions people
How to Gain Brand Control, Compliance, and Visibility Across Your Partner Networks’ Local Paid Social Presence
Your network of locations and partners represent an enormous opportunity for brand extension through social media channels, but risks like brand dilution make it challenging
Effortless Onboarding Part 2: Save Time and Energy with the Tiger Pistol Sign Up Tool
In addition to our suite of easy onboarding options, Tiger Pistol offers the Sign Up Tool, an application specifically designed for sales representatives to deliver
BEST PRACTICES
Anatomy of an Ad
