Short Flight High Impact Campaigns

The international ice cream franchise, Ben & Jerry’s, wanted to drive in-store foot traffic and sales for their Scoop Shops in Australia using promotional offers targeted to individual locations. Tiger Pistol deployed hyper-local Facebook and Instagram campaigns from individual franchisee’s Facebook Pages. The platform enabled the franchise to perform A/B testing and auto-optimization on each local ad campaign to deliver the best performing ad for each individual franchisee.