Facebook vs. Instagram

You may already know that Facebook and Instagram are now fully integrated for advertising, but have you ever wondered which platform is best for your business? With continual updates to Instagram as an advertising platform, the platform has closed the gap between...

Success with Facebook Ads: Is it as Easy as You Think?

By now we all know that Facebook’s advertising capabilities are extremely accessible when it comes to doing it yourself – you can create your Business Page for free, and then with little effort start running ads with as much or as little budget as you like, to...

The Facebook Eco-System: Why It’s Top Of It’s Game

Every now and then articles crop up stating “Facebook is dead”, or “young people don’t use Facebook anymore”, or “LinkedIn is the new Facebook”. But none of these are true. Nor have they ever been, since its launch in 2004. Facebook has gone from strength to strength...