Tiger Pistol Named Finalist in AdExchanger Awards

Tiger Pistol was recently named a finalist in the prestigious AdExchanger Awards for Best Social Media Campaign. The award honors “the marketers behind the most creative and effective social media campaigns when it comes to achieving real business results.”

Tiger Pistol achieved this honor for the remarkable results generated for a Global Fortune 500 beverage company.

Winners will be announced at the AdExchanger Awards virtual celebration, which takes place Thursday, May 21 at 5 pm ET.

 

 

Tiger Pistol Named Finalist in Three Categories for the 12th Annual Shorty Awards

Tiger Pistol Shortlisted for Best Facebook Campaign, Best Strategic Use of Localization, Best Use of Social for Consumer Products

Tiger Pistol, the only social advertising platform that delivers local activation at global scale, has announced its been named a finalist in the 12th annual Shorty Awards for every category the company entered – Best Facebook Campaign, Best Strategic Use of Localization, Best Use of Social for Consumer Products. The Shorty Awards is an international competition honoring brands, agencies and organizations for their innovative work on social and digital media.

Tiger Pistol stood out among industry competitors based on the remarkable social advertising results achieved for Anheuser-Busch InBev.

“We’re thrilled to be honored among some of the most influential global brands, organizations, agencies, and campaigns across social media,” said Paul Elliott, Tiger Pistol, CEO. “Tiger Pistol’s social advertising solution allows Anheuser-Busch InBev to provide its worldwide network of restaurants, bars, and retailers with an industry-leading platform for publishing high performing, local Facebook and Instagram ads at scale. Recognition by the Shorty Awards further solidifies our global-to-local approach as the future of social advertising.”

Through the use of Tiger Pistol’s platform, Anheuser-Busch InBev was able to scale its social advertising, distributing brand-approved campaigns to thousands of restaurants and bars worldwide, reaching more than 700,000 consumers per location. Tiger Pistol’s social advertising solution allowed Anheuser-Busch to bridge its existing gap between broadcast and on-site print collateral, dramatically reducing advertising costs and driving foot-traffic to individual local restaurants and bars resulting in increased sales.

The Shorty Awards, now in its 12th year, were the first awards to honor social media. By constantly evolving along with the changing landscape of social media, The Shorty Awards remains the most prominent award of its kind.

Winners will be announced leading up to and during the awards ceremony on May 3, 2020. This year’s show will be a digital-only event in light of public health concerns surrounding COVID-19.

Finalists were selected by members of the Real Time Academy of Short Form Arts & Sciences, comprised of luminaries from advertising, media, entertainment and technology. Members of the Academy include Rosemary Mercedes, EVP & Chief Communications Officer, Univision; Tony Weisman, Chief Marketing Officer, Dunkin’ Brands; Matthew Digirolamo, Chief Communications Officer, L’Oreal; Rebecca Messina, Global Chief Marketing Officer, Uber; and Lilian Tomovich Chief Experience & Marketing Officer, MGM Resorts International; among others.

About Tiger Pistol 

Tiger Pistol is the world’s #1 social advertising automation platform for local. For nearly a decade, the company has been obsessively focused on building the world’s most effective social advertising platform for global brands, resellers, and agencies who realize the power of local activation at scale. As a preferred Facebook Marketing Partner and the largest third-party publisher of social advertising for local, Tiger Pistol creates, deploys, manages, and optimizes high-performance Facebook and Instagram ads at unprecedented scale, with over 800k Facebook and Instagram campaigns published to date. Tiger Pistol’s first of its kind technology delivers meaningful and measurable business impact for brands, resellers, and agencies alike, helping to unlock value and efficiency through innovation-led social advertising automation. Tiger Pistol has been recognized by Digiday as the Best Social Media Marketing Platform, by Street Fight for Best Social Media Campaign and by Localogy as Best Localized Marketing Campaign. Tiger Pistol Ranks in the Top 100 on the Inc. 5000 List of Texas’s Fastest Growing Private Companies and in the top 5 among advertising and marketing companies.

About the Shorty Awards

The Shorty Awards honor the best of social media and are produced by Sawhorse Media, a New York-based technology startup. Sawhorse also created and runs Muck Rack, the leading software platform that helps Fortune 500 companies, brands, PR agencies and journalists build relationships, monitor news, and measure the impact of media. Find the Shorty Awards online at www.shortyawards.com, facebook.com/shortyawards, Snapchat: shortyawards, Twitter: @shortyawards, Instagram: @shortyawards, and YouTube: www.youtube.com/shortyawards .

 

Tiger Pistol Named Localogy Excellence Award Winner

Tiger Pistol Technology Creates Critical Connection Between Real Estate Agents and Homebuyers

Tiger Pistol, the only social advertising platform that delivers local activation at global scale, today announced that it has won the prestigious Localogy Excellence Award for “Best Localized Marketing Campaign.”

“Very few industry groups understand marketing success in the local marketplace the way Localogy does,” said Paul Elliott. “Time and again, Tiger Pistol’s global-to-local approach outperforms comparable brand-level campaign executions, and Localogy’s recognition of Tiger Pistol for ‘Best Localized Marketing Campaign’ further emphasizes our category leadership and business impact.”

Tiger Pistol stood out among industry competitors based on the remarkable social advertising results achieved for a Fortune 500 real estate services provider, with a network of over 200,000 real estate agents.

The solution enables the client’s agents to easily promote their listings and themselves with auto-configured, best practice Facebook and Instagram campaigns.

“Tiger Pistol’s power lies in the ability for agents to publish campaigns directly from their own agent-branded Facebook Page,” said Talia Wachtel, VP Client Management, Tiger Pistol. “While other real estate marketing platforms support Facebook ads, such ads are usually rudimentary, driving impressions around the listing, with little room for the agent to generate leads. Tiger Pistol leverages the most relevant Facebook Ads Objectives to drive the results that matter. Our platform supports the ability for agents to publish Facebook Lead Ads, and auto-creates best practice Facebook Lead Forms that have unique qualifying questions, making it easy for the agent to launch the ad with little knowledge of Facebook ads.”

Tiger Pistol is also proud to announce that two of their partners were also honored by Localogy. Hibu, the leading provider of digital marketing solutions to local businesses across the United States, won a Localogy Excellence Award for “Most Significant Business Transformation” as the company made the titanic shift from a print and Yellow Pages-driven business to a digital marketing solutions provider, and BrandMuscle, and integrated local and channel marketing solutions provider, won “Best Go-to-Market Strategy.”

The Localogy Excellence Awards recognize organizations and individual leaders shaping the future of localization for the more than 30 million local and small businesses who depend on them every day.

Learn how Tiger Pistol unlocks local activation at global scale for brands. 

Tiger Pistol Ranks in Top 100 on the Inc. 5000 List of Texas’s Fastest Growing Private Companies

Inc. Magazine recently revealed that Tiger Pistol, the only social advertising platform that delivers local activation at global scale, is No. 59 on its inaugural Inc. 5000 Series: Texas list, and top 5 among advertising and marketing companies. The list encompasses the most prestigious ranking of the fastest-growing Texas-based private companies.

Companies named to the list exhibit stunning rates of growth across all industries in Texas. The list’s 250 private companies had an average growth rate of 294 percent. Companies based in the largest metro areas—Dallas, Houston, Austin, and San Antonio—brought in the highest revenue overall.

“Tiger Pistol’s innovations have sparked explosive growth and ongoing client loyalty, and recognition on this list validates our category leadership.” said Paul Elliott, Tiger Pistol CEO. “Our unwavering focus on social advertising automation has yielded a unique, innovative, trusted, and results-oriented partnership with some of the largest global brands and resellers that realize the power of local activation at scale.”

Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the Texas economy’s most dynamic segment—its independent small businesses.

“The companies on this list demonstrate just how much the small-business sector impacts Texas’s economy,” says Inc. Editor in Chief Scott Omelianuk. “Across every single industry, these businesses have posted revenue and growth rates that are beyond impressive, further proving the tenacity of their founders and CEOs.”

“Tiger Pistol has developed the future of social advertising at scale across the Facebook family of apps,” said Elliott. “While many others have tried to enter the market Tiger Pistol established, the company’s continued focus on agile technology innovation, speed to market, social advertising expertise, deep partnerships with Facebook and our clients, and use of data to drive smarter automation and superior results, truly sets it apart.”

Complete results of the Inc. 5000 Series: Texas, including company profiles and an interactive database that can be sorted by industry, metro area, and other criteria, can be found at inc.com/inc5000-series-texas-2020.

To learn more about Tiger Pistol’s social advertising tools and how Tiger Pistol, the world’s #1 social advertising automation platform for local, unlocks local activation at global scale for brands, resellers, and agencies contact us today. 

About Tiger Pistol 

Tiger Pistol is the world’s #1 social advertising automation platform for local. For nearly a decade, the company has been obsessively focused on building the world’s most effective social advertising platform for global brands, resellers, and agencies who realize the power of local activation at scale. As a preferred Facebook Marketing Partner and the largest third-party publisher of social advertising for local, Tiger Pistol creates, deploys, manages, and optimizes high-performance Facebook and Instagram ads at unprecedented scale, with over 800k Facebook and Instagram campaigns published to date. Tiger Pistol’s first of its kind technology delivers meaningful and measurable business impact for brands, resellers, and agencies alike, helping to unlock value and efficiency through innovation-led social advertising automation. Tiger Pistol has been recognized by Digiday as the Best Social Media Marketing Platform, and by Street Fight for Best Social Media Campaign. To learn more, call (888) 400-8845, visit TigerPistol.com, or follow on Twitter, Facebook, or LinkedIn.

About Inc. Media

The world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community to build great companies. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including websites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion in the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers, and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit www.inc.com.

Tiger Pistol Named U.S. Social Media Communications Award Finalist

Tiger Pistol’s Social Advertising Platform Recognized in Four Major Categories

Tiger Pistol, the only social advertising platform that delivers local activation at global scale, today announced that it has been shortlisted by the U.S. Social Media Communications Awards in four categories.

Best Use of Paid Social

Best Strategic Use of Social Media

Best Use of Facebook / Instagram

Best Social Media Campaign

The U.S. Social Media Awards celebrate the very best in U.S. social media and reward the individuals, companies and organizations who are using online platforms to communicate in fresh and innovative ways.

Winners will be announced at the U.S. Social Media Communications Awards Gala in March.

To learn more about how Tiger Pistol’s award-winning approach to social advertising at scale, request a demo today!
Tiger Pistol Named Winner in Street Fight Innovator Awards

Tiger Pistol Named Winner in Street Fight Innovator Awards

Global-to-Local Social Advertising for Fortune 500 Beverage Company Honored for Best Social Media Campaign

Tiger Pistol, the only social advertising platform that delivers local activation at global scale, today announced that it won the Street Fight Innovator Awards for Best Social Media Campaign.

Tiger Pistol’s campaign rose above the competition based on the incredible social advertising results achieved for a Global Fortune 500 beverage company. The beverage giant had historically relied on national television commercials and on-site print collateral to drive performance for their beer brands, but those tactics lack the ability to localize and personalize the message. Tiger Pistol’s global-to-local capability enabled its beverage client to better connect with consumers at the right time and place, resulting in improved advertising relevancy that translates to increased foot traffic to their independent retail, restaurant, and bar locations; and ultimately more consumption of their beer brands.

“We are honored that Street Fight has selected Tiger Pistol as the winner of the Innovator Award for Best Social Media Campaign,” said Paul Elliott, Tiger Pistol CEO. “By shifting brand advertising dollars to local social campaigns, Tiger Pistol was able to create breakthrough social advertising campaigns for our global client that delivered more impactful consumer engagement. We are thrilled to have our technology innovation and business impact recognized by Street Fight.”

The Tiger Pistol Social Advertising Automation Platform for Local enabled the client to drive qualified local traffic to thousands of decentralized retail, restaurant, and bar locations worldwide, resulting in a 60 percent decrease in advertising cost in comparison to the brand’s previous advertising efforts, plus a +50 Net Promoter Score among locations that participated in the program, by solving three broad challenges for the client:

  • Challenge #1
    • Hyper-local dynamic targeting specific to each business sales area.
  • Solution
    • Tiger Pistol technology automatically validates each location’s address when they onboard, checking for sufficient potential reach and deploying ads to the relevant local area.
  • Challenge #2
    • Advertising that’s both on-brand and personalized to each end-location.
  • Solution
    • Tiger Pistol utilizes dynamic copy fields, a selectable media library of brand-approved assets, and the ability to publish from the individual location’s Facebook and Instagram Business Pages tied to their local address.
  • Challenge #3
    • The ability to provide relevant campaign results to both brand and location.
  • Solution
    • Every location can access their own dashboard with real-time campaign results, plus the Tiger Pistol Platform provides aggregate reporting across campaign metrics and market-sales volume.

“The net result of overcoming these challenges is not only a lower cost of delivery compared to advertising the same products nationally, but also happier local business channels, as the real story of the global-to-local approach is that it brings enterprise strength tools into the local market,” said Elliott. “The local restaurant chain’s general manager or the local sports bar owner can now partner with the brand to drive increased foot traffic and beverage consumption for their establishments. It’s a true win-win for the brand and its independent retailers.”

Street Fight magazine reports on the cutting-edge innovators shaping the future of local media, advertising, and commerce every year. The Street Fight Innovator Awards celebrate champions and innovators driving success in location-based technology, media, and marketing.

Winners were announced November 14 via streetfightmag.com, Street Fight Daily newsletter and various social media platforms.

See exactly how Tiger Pistol, the world’s #1 social advertising automation platform for local, unlocks local activation at global scale for brands, resellers, and agencies, visit www.tigerpistol.com/request-a-demo.
Tiger Pistol Wins Digiday Tech Award

Tiger Pistol Named Digiday Tech Award Winner

Tiger Pistol’s Social Advertising Automation Platform Wins Best Social Marketing Tools/Platform

Tiger Pistol, the only social advertising platform that delivers local activation at global scale, today announced that it has won the prestigious Digiday Technology Award for Best Social Marketing Tools/Platform.

Joe Nathan, Director Client Management, and Talia Wachtel, VP Client Management accept the Digiday Technology Award for Best Social Marketing Platform/Tools at the Digiday Awards Gala in New York City.

Tiger Pistol stood out among industry competitors based on the remarkable social advertising results achieved for a Global Fortune 500 consumer product client. Among other benefits, the client’s use of the platform to drive traffic to thousands of locations worldwide resulted in a 60 percent decrease in advertising cost in comparison to the brand’s national advertising efforts, plus a +50 Net Promoter Score among locations that participated in the program.

“We are honored that Digiday has recognized Tiger Pistol as the leading social marketing platform to manage and scale social advertising efforts,” said Paul Elliott, Tiger Pistol CEO. “The selection of Tiger Pistol over other leading social advertising tool providers is validation of our category leadership position and that our global-to-local approach outperforms comparable brand-level campaign executions.”

The scale and efficiency provided by the Platform consistently gives Tiger Pistol clients a game-changing competitive advantage, increasing localization, personalization, and relevancy with the ability to publish global campaigns from local social pages, improving campaign effectiveness while reducing advertising costs.

“While every client is unique in their particular use case, the global-to-local approach is the future of social advertising, allowing brands to scale their marketing efforts by utilizing and empowering their locations to foster consumer connections via social advertising,” said Elliott. “Brand campaigns still have their place, but locally-executed campaigns stand out in their ability to dial up relevance through localization and personalization, and more relevance usually equates to better performance. Ultimately, it will be those brands who evolve to a more global-plus-local approach that will unleash the next wave of innovation in digital advertising. Tiger Pistol’s platform enables that shift.”

The Digiday Technology Awards recognize the technology modernizing media and marketing, bringing efficiency and effectiveness to brands and agencies worldwide.  Winners were announced November 14 at the Digiday Technology Awards Gala in New York City.

See exactly how Tiger Pistol, the world’s #1 social advertising automation platform for local, unlocks local activation at global scale for brands, resellers, and agencies, visit Tigerpistol.com/request-a-demo.
Tiger Pistol Named Finalist in Street Fight Innovator Awards

Tiger Pistol Named Finalist in Street Fight Innovator Awards

Local Social Advertising at Global Scale for Fortune 500 Beverage Company Honored for Best Social Media Campaign

Tiger Pistol, Inc., the only social advertising platform that delivers local activation at global scale, today announced that it has been named a finalist in the Street Fight Innovator Awards for Best Social Media Campaign.

Tiger Pistol’s nomination was based on the incredible results achieved for a Global Fortune 500 beverage company. Among other benefits, the client’s use of the platform to drive traffic to thousands of locations worldwide resulted in a 60 percent decrease in cost per thousand impressions (CPM) in comparison to the brand’s national advertising efforts, plus a +50 Net Promoter Score among locations that participated in the program.

“We are honored that Street Fight has named Tiger Pistol as a finalist for Best Social Media Campaign,” said Paul Elliott, Tiger Pistol CEO. “The Tiger Pistol Platform is purpose-built to overcome the challenges of locally-activating social advertising campaigns at scale, and in the case of this campaign, the challenge was to engage with a decentralized, global network of independent retailers, bars, and restaurants. The result was a true win-win through local advertising – the brand achieved a higher ROI on its advertising investment, and the local businesses reaped the benefit of increased foot traffic and sales by publishing the branded ads through their local Facebook Pages.”

Street Fight magazine reports on the cutting-edge innovators shaping the future of local media, advertising, and commerce every year. The Street Fight Innovator Awards celebrate champions and innovators driving success in location-based technology, media and marketing.

Winners will be announced November 14 via streetfightmag.com, Street Fight Daily newsletter and various social media platforms.

To learn more about how Tiger Pistol, the world’s #1 social advertising automation platform for local, unlocks local activation at global scale for brands, resellers, and agencies request a demo today.

Tiger Pistol Named Digiday Tech Award Finalist

Tiger Pistol Inc., the only social advertising platform that delivers local activation at global scale, today announced that it has been named a finalist in the Digiday Technology Awards.

Tiger Pistol’s Social Advertising Automation Platform, purpose-built to overcome the challenges of locally-activating social advertising campaigns at scale, was selected as a finalist in the Best Social Media Tools/Platform category. The nomination was based on the remarkable results achieved for a global Fortune 500 consumer product client. Among other benefits, the client’s use of the platform to drive traffic to thousands of locations worldwide resulted in a 60 percent decrease in cost per thousand impressions (CPM) in comparison to the brand’s national advertising efforts, plus a +50 Net Promoter Score among locations that participated in the program.

“We are honored that Digiday has named Tiger Pistol among the best social media platforms in the market,” said Paul Elliott, Tiger Pistol CEO. “Time and again we see the meaningful impact of our platform in reducing advertising costs, while improving campaign effectiveness. The scalability and efficiency provided by our platform is a game-changing competitive advantage for even some of the largest brands in the world.”

Tiger Pistol’s platform creates, deploys, manages, and optimizes high-performing social ads at unprecedented scale, with more than 800,000 Facebook and Instagram campaigns published to date. Tiger Pistol’s first-of-its-kind technology delivers meaningful and measurable business impact for brands, resellers, and agencies alike, helping to unlock value and efficiency through innovation-led social advertising automation.

The Digiday Technology Awards recognize the technology modernizing media and marketing, bringing efficiency and effectiveness to brands and agencies worldwide.

Winners will be announced at the Digiday Winter Awards Gala in November.

To learn more about how Tiger Pistol, the world’s #1 social advertising automation platform for local, unlocks local activation at global scale for brands, resellers, and agencies, contact us today!