Sanofi Partners with Tiger Pistol to Grow Market Share and Redefine Advertising Effectiveness
Sanofi capitalizes on patient/pharmacy trust with national-to-local social campaigns run through independent pharmacy network AUSTIN, TX — Tiger Pistol, the leading collaborative advertising platform that delivers local activation at scale, announced today a partnership with Sanofi, a leading, globally-recognized healthcare company, to power its nat
Tiger Pistol SVP of Sales and Marketing to Speak at Localogy 2022 Conference
Donny Dye will participate in a fireside chat on “The AHA Moment: Localizing Content” Austin, TX — Tiger Pistol, the leading collaborative advertising platform that delivers local activation at scale, recently announced that its SVP of Sales and Marketing, Donny Dye, will be speaking at Localogy’s Place 2022 Conference in New York City on September [&he
Tiger Pistol Hires Industry Veteran, Sarah Cucchiara for Newly Created Role
Digital Advertising and Channel Marketing Veteran Tapped to Lead Partner Strategy at Tiger Pistol Austin, TX — Tiger Pistol, the leading collaborative advertising platform that delivers local activation at scale, recently named Sarah Cucchiara, VP, Partner Strategy; a new role in the organization designed to support Tiger Pistol’s expansion efforts and impl
Three Trends We’re Seeing in National-to-Local Advertising in 2022
We can all learn from our partners. It’s really a key benefit of national-to-local advertising. The first half of 2022 saw a world trying to find footing after the uncertainty of the previous two years. During these six months, three clear trends surfaced as priorities for brands supporting their channel partners. 1. The Need to […]
How Digital Advertising Balances Compliance and Collaboration for Highly Regulated Products
For some industries digital advertising is just as, if not more complicated than traditional. Particularly those in highly-regulated industries with lots of rules on how and what information is presented, or industries with unseen products that aren’t sold on consumer-facing storefronts or shelves. For example, we recently worked with a brand that s
Wendy’s and Tiger Pistol Partnership Sets the New Standard for Collaborative Advertising in the QSR Industry
Request a Demo Tiger Pistol’s advertising platform enables Wendy’s and its approximately 7,000 restaurant locations to drive visitation and sell more by unlocking the power of social advertising at scale. Tiger Pistol, the leading collaborative advertising platform that delivers local activation at scale, announced today a partnership with The Wendy’s Com
Tiger Pistol Promotes Four Engineering Team Members to Leadership Roles Amid Continued Company Growth
Internal promotions exemplify Tiger Pistol’s commitment to innovation through personal career growth and ongoing investment among its engineering team. Austin, TX 2022— Tiger Pistol, the leading collaborative advertising platform that delivers local activation at scale, recently elevated four members of its current engineering department to lead its growing
Living Our Values: Tiger Pistol Fosters Hope Through Volunteer Effort
“Be Passionate;” “Be Empathetic.” These cornerstone values define the way Tiger Pistol team members work with each other and for our communities. Recently, team members brought their value-based, collaborative attitude to Fostering Hope, a Cleveland-based organization that connects and enriches youth who live in residential treatment and foster care w
What Partners Need to Address Meta’s Video-First Algorithm Changes
Maintaining a presence on social media can often feel like a moving target for businesses, especially when it comes to organic content. Followers can be fleeting and algorithms can change. As early as 2010, when Meta first changed how their algorithm would privilege organic content from Business Pages, businesses have bemoaned their dips in organic […]
The Mayer of Strategy: Deploying Micro Campaigns at Scale to Address Different Customer Segments
Chris Mayer serves as Senior Solutions Engineer at Tiger Pistol. His series, Mayer of Strategy, examines social advertising strategies that depart from the traditional digital marketing linear funnel approach. Chris outlines methods for both decentralized and centralized frameworks, in which product messaging is negotiated through different stakeholders –
